Canadian Tire
Première fois

For the Christmas holidays, the Toronto agency had chosen Jimmy Cliff's song "You can get it if you really want". However, in the Quebec market, the audience might not understand all the lyrics. Consequently, the Montreal agency adapted the lyrics in French and requested our casting director Emilie Laforest, who knows all the talent in Montreal, to find THE voice to interpret Cliff in French. In no time she was right on target by recommending Alexandre Désilets and a few others. The result has been unequivocal. Emilie has the ear, the artistic sensitivity, the knowledge of singing, an extensive network that allow her to cast the best French-language song cover artists.